The old New Brighton. Demolished after WW1 as it was neglected during the war.
http://i29.tinypic.com/20tqgl5.jpg
Why doesn't Wirral Council get the tower replaced with one like this:
http://i28.tinypic.com/rixkic.jpg
Then a modern landmark will put Wirral on the map. There is hardly a decent building of note on the peninsular.